Facebook is reportedly planning to rename it to reflect the work of building the “Metaverse”. The Verge We will cite and report sources that are familiar with the issue.

Facebook CEO Mark Zuckerberg is reportedly planning to announce the name change at the company’s Connect conference on October 28th. The name change could indicate Facebook’s intention to grow into more technology conglomerates beyond social media companies. As Facebook owns Instagram, WhatsApp, Oculus VR devices and other brands, the name change could bring all groups together under one umbrella, similar to Google’s change to Alphabet in 2015. I have.

Zuckerberg has previously commented on Facebook’s intention to expand into a variety of technologies and metaverses.He said The Verge Earlier this year, he said, “We will effectively transition from those who consider us primarily to be social media companies to being Metaverse companies.”

The Verge also reports that the name is a tightly guarded secret, even among Facebook’s senior executives. One theory is that it is named after Facebook’s unreleased VR platform, Horizon Worlds (formerly known as Facebook Horizons).

Facebook’s rebranding can also affect the company’s negative perceptions as a major source of false information. Earlier this month, whistleblowers (and former Facebook employees) testified that the company prioritizes profits over user well-being. Leaked confidential documents related to her claim..

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Some of the most notable claims of whistleblowers include Facebook’s recognition that its products are detrimental to people’s health, especially the mental health of teens. Whistleblowers also alleged that Facebook had relaxed restrictions on false alarms after the 2020 elections and shortly before the January 6 riots in Washington, DC. Vox Report.

Even before 2021, Facebook was often involved in controversy.Notorious Cambridge Analytica Scandal Facebook has revealed that it has released data from 87 million accounts to a political consulting firm working for the Trump campaign. Proceedings filed in 2018 Over data mining scandals, and more recently today DC Attorney General Mark Zuckerberg has announced that he has been added as a defendant in the proceedings.

Even Facebook’s technology is under intense criticism. Facebook officially apologized after the platform last month AI-labeled video of a black man under “Primates”.. “

What exactly is the Metaverse? It depends on who you ask. The founder of Pokemon Go creator Niantic called it a “dystopian nightmare,” but $ 1 billion earlier this year to help build Epic’s own metaverseBelieves that it will be an asynchronous and persistent virtual world where all brands, businesses, independent users and independent creators can interconnect. Imagine the Oasis of Ready Player One. However, Fortnite and Instagram are in the same code.

It’s definitely complex and will take years to come to fruition, thanks to the diverse and unregulated nature of the Internet and the various technology platforms, not to mention convincing major brands to join the virtual world. .. The term “metaverse” is also used by NFTs and cryptocurrency groups to describe the vision of a shared universe where unique items in one game / app can be used in another game / app. However, the NFT and crypto community is full of fraud and dangerous promises, so even Steam is considered suitable for banning all games that involve NFT or crypto integration. Fortunately for them, Sweeney says they are epic and cool.

Joseph Knoop is not an IGN writer / producer / fangal.Will be part of his meh-taverse twitter..